As Google-owned YouTube dominates internet video-on-demand, Twitch dominates live-streamed internet video. The former Halo pro turned Fortnite sensation left 14 million followers and hundreds of thousands of subscribers behind him. Blevins announced his decision to leave Twitch for Mixer in August, shaking up the esports world, and is reportedly making between $20 million and $30 million for the multiyear deal. New York, I love my community and what we built together on Mixer. Use a non-work device to reach out. Now, just ten months into his three-year contract, Ninja is the most sought after free agent in the streaming market today. In a report by CNN Business, a number of sources from talent agencies who have professional gamers and streamers on their books gave some insight into just how much streamers are getting paid by the likes of Twitch and Mixer. Ninja reportedly receiving between $20 and $30 million from Mixer Visit Business Insider's homepage for more stories. Millions of fans tuned in every single day to watch their favorite streamers play video games. But Twitch is bleeding: a major talent exodus has more people than ever using competing services from Microsoft and Google. He's just a smart businessman, that's all. His first Twitch stream under the new deal went live on Thursday afternoon, featuring the game "Fall Guys," and had nearly 100,000 viewers as of the time of publishing. Network N Media earns commission from qualifying purchases via Amazon Associates and other programs. But..why? It was the streamer's sizable audience that gave him the leverage to negotiate such a lucrative contract, Warden said. But it's a safe bet that Microsoft has cut Ninja some sort of advantageous financial deal to . Twitch has long been the undisputed leader of video game streaming. ninja mixer contract $932 million - yoursakhi.com an estimated total earnings of $10 million in 2018, an exclusive contract with Ninja for its own streaming platform, Mixer, It's official: Cloud9 VALORANT parts ways with Yay after 5 months, Here are the early LoL Patch 13.5 patch notes, Ludwig's $500,000 VALORANT team becomes instant meme after disappointing Challengers debut, 100 Thieves content creator Kyedae diagnosed with leukemia, One champion is dominating Challenger with stunning 60 percent win rate in LoL Patch 13.4. Here's how much Microsoft reportedly paid game streaming star Ninja to Before they knew what happened, Mixer was ready to shut its doors and allow its two most prominent names to leave. In the months since, Blevins has popped up on both Google-owned YouTube and Amazon-owned Twitch to stream games. Loaded declined to share any figures with CNN Business. We can keep sources anonymous. When Mixer managed to tempt Twitchs biggest and most successful streamer, Tyler Ninja Blevins, to its streaming platform, it was pretty obvious that he would be getting a substantial payday. Their numbers continued to decline despite bringing in two of Twitch's biggest streamers. Then, on June 22, Microsoft suddenly announced plans to close Mixer. But many people are curious to know how much money Mixer offered Ninja to move to its platform. Ninja reportedly earned as much as $30 million from the Mixer deal. According to an article on CNN about streamers being offered lucrative exclusivity contracts, Ninja's deal was likely worth between $20-30 million. For those who dont, Ninjas account is the most followed account on Amazons Twitch. Ninja signed an exclusive deal with Mixer last year. Because its fun to watch professionals do things you are interested in. Ninja failed to attract the same numbers that he did at his former place of employment. Tyler "Ninja" Blevins is streaming on Twitch for the first time since he signed an exclusivity deal with Mixer in 2019. Ninja reportedly said no, ultimately passing on an offer that would indisputably make him one of the wealthiest gamers of all time. New data, released by StreamElements in partnership with streaming analytics site Arsenal.gg, discovered that hours watched on Mixer jumped about 3 million (from 37.7 million to 40.2. Since leaving Twitch, Tyler has scored major deals with companies like Adidas, and has a small role in Ryan Reynolds new movie, Free Guy. In a publicity statement made to look like a press conference last August,Tyler "Ninja" Blevins announced his intention to switch from Amazon-owned Twitch to Microsoft-owned Mixer. Fortnite streamer Tyler Ninja Blevins was living the dream on Twitch. Apparently, they both declined to sign with Facebook though and instead opted to have their contracts paid off in full, meaning they made a combined $40 million from Mixer being shut down . Warren says that Ninjas move to Mixer is also for Project xCloud, which will allow users to launch games directly from live streams. Ninja Signs Exclusive Twitch Contract After Being Released from Mixer Its two superstars in Ninja and Shroud prepared to hit the road and never look back. He did not state how many years the deal lasts, however. It's usually at a high skill level as well or at minimum provides entertainment. Ninja is no longer a Twitch streamer and hell only be on Mixer starting Aug. 2 with a broadcast from music festival Lollapalooza while playing in Friday Fortnite. The service shuttered on July 22, and any existing streamers were re-routed to Facebook Gaming, the social network's own Twitch rival. Sign up for our newsletter for the latest tech news and scoops delivered daily to your inbox. Ninja's Move to Mixer Made Him $20-30 Million, Popular Fortnite Pro Twitch Streamer Paid Off His Mom's Student Loans, Disguised Toast recently abandoned Twitch, Twitch has lost the majority of it's top video game streamers, While Twitch has attempted to counter these offers, Twitch Streamers Cash-Crazed Rant Making Onlookers Furious - Heres Why. Two, that any exclusivity deal Ninja accepted is likely paying him between $3 and $10 million a year. The $50 million amount is contrary to the previous rumored 100 million dollars contract between Ninja and Microsoft. By March of 2018 Ninja had over 2 million subscribers to his Twitch channel. Thank you for signing up to Windows Central. The future is looking bright for Microsoft. Blevins announced his decision to leave. The deal soundsexpensive, and six months later, we may have finally learned exactly how expensive the deal was: "Between $20 and $30 million" for a "multi-year deal," according to Ader CEO Justin Warden, whose marketing and talent management company reportedly works with Blevins. 2023 ESTNN: Esports News Network. You honestly think Microsoft is going to pay close to a billion dollars for Ninja lmao. Ninja signed an exclusive deal with Mixer last year. Even if his involvement hasnt helped Mixer tremendously, Jessica Blevins told Business Insider that Twitch had also become a toxic place for Tyler, noting that he didnt seem like himself the last few months that he was streaming on the Amazon-owned platform. NOW WATCH: How Apple can fix HomePod and Siri, Tyler "Ninja" Blevins announced a precedent-setting deal. By clicking Sign up, you agree to receive marketing emails from Insider Neither Blevins nor Microsoft revealed the contract terms that got one of the most popular streamers in the world to jump ship to a nascent platform with a fraction of the audience. He took a conservative approach and he estimates that Ninja is on a contract that will give him between $6 million and $8 million a year for at least three years. Despite a flurry of big names leaving Twitch in the last few months of 2019, the start of 2020 has seen very little in terms of platform movement, with 100 Thieves content creator Rachel Valkyrae Hofsetter being the only notable name to jump ship after switching to YouTube gaming. According to a report from CNN, Blevins' Mixer deal may have cost Microsoft somewhere between $20 and $30 million. How Much is Mixer Paying Ninja to Stream? - Game Rant Mixer parted ways with a slew of talent that the platform helped build. Twitchs percentage of the market has grown by about 3 percent since the second quarter, too. The Google subsidiary features one of the worlds most popular gamers, Felix PewDiePie Kjellberg. / Sign up for Verge Deals to get deals on products we've tested sent to your inbox daily. It seems straightforward for the company: Microsoft is paying the most popular video game streamerto exclusively stream on its platform, Mixer. While Ninja's agent and Microsoft did not confirm the figures, it seems safe to say that Blevins will receive a large sum of money for his time with Mixer. But..why? Ninja Was Reportedly Paid $20 Million to $30 Million by to - Insider Famed esports insider Rob Slasher Breslau has been knee-deep in the news since Mixer announced that it would shut down its service. Representatives for Microsoft declined to comment on the report. Fortnite even made a skin in game that was based on Ninja's likeness. Microsoft paid over $50 Million to bring Ninja to stream exclusively on Mixer, according to The Verges senior editor, Tom Warren. Ninja still hasn't announced any concrete plans, but he booted up his Twitch channel in. Nearly a year ago, Microsoft dished out professional athlete-type contracts to Tyler Ninja Blevins and former Counter-Strike pro, Michael Shroud Grzesiek in order to elevate the Mixer streaming platform. Blevins previously left Twitch for Microsoft's now-defunct Mixer service, where he was reportedly paid in the ballpark of $30 million for his exclusivity to the platform. That service was shuttered suddenly earlier this summer, making him and other high-profile streamers Microsoft had paid into free agents once again. We're talking about a guywho makes hundreds of thousands of dollars each monthstreaming himself playing "Fortnite" to tens of thousands of viewers, a guy who wasreportedly paid $1 million fora single dayof playing EA's "Apex Legends.". Press question mark to learn the rest of the keyboard shortcuts. New data, released by StreamElements in partnership with streaming analytics site Arsenal.gg, discovered that hours watched on Mixer jumped about 3 million (from 37.7 million to 40.2 million) the month that Tyler joined. Some of the notable benefits included instant monetization and a direct line of feedback to the product and engineering team. Create an account to follow your favorite communities and start taking part in conversations. Amazon's Twitch is getting back one of its biggest stars: Tyler "Ninja" Blevins is returning to the service with a multi-year exclusivity contract, Blevins announced on Thursday. Ninja and Shroud chose not to continue their contract with Mixer and take a chance on Facebook Gaming, thus forcing Microsoft to buy out their contracts. You will receive a verification email shortly. The original deals already included life-changing money - reportedly $30 million for Ninja and $10 million in shroud's case. Fortnite Cipher Quests - How to Get all Rewards, Fortnite Creed Cup and Creed Quests Breakdown, Fortnite: Ninja Declines A Reported $60-90 Million Offer To Join Facebook Gaming, 30 to 70 thousand average viewers on Twitch. The plan seems to be working already. You're watching someone you enjoy watching doing something that you like to watch. As the market grew though, a significant portion of large tech companies decided to use their checkbooks to take Twitch's highest profile stars. According to Sensor Tower, downloads for the Mixer app on iOS have doubled since the announcement of Ninja on Thursday. By clicking Sign up, you agree to receive marketing emails from Insider But Remember, Google are the devil for signing a deal with Blizzard Activision, let's not forget that. Blevins apparently cashed in on that departure. Ninja's Move to Mixer Made Him $20-30 Million - ScreenRant Ninja Dumps Amazon's Twitch to Stream Games on Microsoft's Mixer - Fortune Google has YouTube + Stadia and Amazon has Twitch. Meaning this hypothetical contract is worth $18-to-$24 million. Ninja's agency, Loaded, did not release the terms of the contract. Mixer shut down in July 2020. Disguised Toast had gotten offers from Twitch, Mixer, and YouTube as well before deciding that Facebook was the most lucrative deal. Tyler Ninja Blevins surprising departure from Twitch came after months of feeling like the company didnt respect his wishes and hindered his ability to grow outside of gaming. The two are now free agents able to play the field as their suss out their next streaming home. News broke earlier this week in regards to Ninja and the confirmed shutdown of Microsofts Mixer streaming platform. The other saw Facebook Gaming offer a rumored $90 million if he decided to move over with the gobs of different Mixer personalities. This sub really needs to go back to school smh. A talent agency claims Ninja's Mixer contract is worth $20-30 million | The Loadout A talent agency claims Ninja's Mixer contract is worth $20-30 million Other popular streamers are rumoured to be offered contracts up to $10 million Jamie Hore Updated: May 20, 2020 Twitch Ninja Ninja has 2.8 million followers on Mixer, Microsoft's nascent gaming platform, which Forbes estimates spent $30 million over three years to lure him away from arch-rival Twitch last August. Tyler Ninja Blevins, whos known as the most popular streamer on Twitch is now shifting to a new platform. Details of the contract have not been released, so it's unknown how much is mixer paying Ninja. While Twitch has attempted to counter these offers, they obviously haven't been able to keep up with the amount of money that streamers are being offered. Other sources in the CNN piece also give a rough scale as to how much a streamer can earn depending on their popularity, claiming that those who can average over 10,000 concurrent viewers every time they go live can expect contracts topping $10 million, while smaller streamers can expect around $1 million. In an effort to compete with Amazon, Microsoft spent tens of millions of dollars on two particularly high-profile exclusivity deals with the two highest-profile streamers: Blevins and Michael "Shroud" Grzesiek. Sources say that high profile Mixer streamers like Ninja and Shroud took huge buyouts from Microsoft in the range of $10-$30 million. Unfortunately, their hopes did not translate to reality. All Rights Reserved. More details: https://t.co/fRI2CBlTbZ pic.twitter.com/FVRTF9APVD, Facebook Gaming (@FacebookGaming) June 22, 2020. It was a sizable hit to Ninja, considering his rise to fame in the early days of Fortnite and catastrophic numbers on Twitch. He didnt detail his contract, so nobody is sure, and so far, its impossible to know. The partnership did not last long, however, as Mixer struggled to keep up with rival platforms Twitch and YouTube Gaming. Cody Peterson is an avid reader and writer. Escape From Tarkov bids goodbye to flea market bartering, Atomic Hearts robot twins are sending fans to horny jail, Best Warzone 2 Resurgence loadout for bossing Ashika Island in Solos, Warzone 2 meta gets a TAQ-56 shake up for Ashika Island mayhem, 2023 new LoL champions include Milio, Naafiri, and a hangry jungler, Elden Ring DLC expansion is currently in development, The best IRL streamers and channels on Twitch, Who is Pokimane? With the wording of how that contract was going, he wouldnt have been able to grow his brand much outside of gaming, Blevins told Business Insider. Ninja made his faith in Mixer known to both his audience and those who were quick to poke fun at his choice. Please refresh the page and try again. Like Google-owned YouTube dominates internet video-on-demand, such is Twitch's dominance of live-streamed internet video. Report: Ninja's Mixer exclusivity contract is worth between $20 and $30 He's also rather excited for the Starfield release date. It all came back to contract restrictions, which Jessica described as not making sense for their growing brand by the time Tyler decided to jump to Mixer which, as many people speculated online, did not mean a huge pay increase for Tyler. Esports News Fortnite Fortnite: Ninja Declines A Reported $60-90 Million Offer To Join Facebook Gaming, 21+ | Commercial Content | T&Cs apply | Play Responsibly. As of Thursday's announcement, both Blevins and Grzesiek have since returned to Twitch. Microsoft acquired Mixer, formerly . Last but not least, he made a name for himself on Twitch and still maintains a fanbase to this day. Ninja had made a huge name for himself as a Twitch streamer by playing games like Fortnite. Xbox will shut down Mixer in a new deal with Facebook Gaming The developer supported, community run subreddit dedicated to the Fortnite: Battle Royale game mode by Epic Games. Look up Adrian Wojnarowski on Twitter. I love and can play baseball reasonably well for adult my age, but it's still a lot of fun fo rme to go to an actual game. It all started with Tyler "Ninja" Blevins last August. Critics took aim at Ninja, stating that his move revolved only around the money. After joining Mixer back in late July of 2019, Ninja was eager to embark on a new journey in his streaming career outside of Twitch. This trend of major content creators departing the platform could very well be the beginning of the end for Twitch - and the rise ofMixer to take its place. The terms of the deal are, thus far, unknown but a new report says Microsoft paid Blevins "between $20 and $30 million" for a multi-year exclusivity deal. Im surprised a lot of people didnt know what my tweet was about. Before Thursday, Mixer App on iOS was ranked at 747th place. Ludwig is making the next big Twitch game show for xQc, Amouranth invests $350k in Twitch content, is retiring from OnlyFans, Twitch employee Hassan fired following sexual misconduct investigation, Twitch's react meta might be good for streamers, but I cant stand it, Twitch is changing the cost of subs depending on where you live. Nothing but respect for him. Lol, maybe you should go back to school since you get triggered by a satire post, idiot. The Ader team has no connection to this specific partnership and therefore any insight regarding the terms of the agreement is pure speculation.". Hundreds of thousands of people are watching live video streams on the service at any moment. "But it took someone to fire the first shot. It was reported at the time that Microsoft spent $20 million to $30 . Shroud and Ninja both opted to have their Mixer contracts paid out, with Ninja pocketing $30 million and Shroud pocketing $10 million. Liao noted Blevins previously said he made approximately $10 million in 2018. hes boasted some impressive viewership numbers, Some Pixel phones are crashing after playing a certain YouTube video, Snapchat is releasing its own AI chatbot powered by ChatGPT, The McRib Locator continues to live on after the sandwichs farewell tour, On the internet,nobody knows youre a human. Contact Business Insider senior correspondent Ben Gilbert via email (bgilbert@businessinsider.com),or Twitter DM (@realbengilbert). Then I quickly remembered that I own several jerseys, shirts, and hats for teams that I route for. Visit our corporate site (opens in new tab). Twitch effectively was limiting Tylers ability to grow as more than just a gaming personality on the platform, she argued. Ninja and Shroud reportedly offered double their Mixer contracts by This fits with Forsen's breakdown predicting Ninja's contract being between $6 and $8 million per year. Mixer ultimately offered their loyal streamers an opportunity to join Facebook Gaming as a consolation for all of their hard work in building their brand under the Microsoft umbrella. Access your favorite topics in a personalized feed while you're on the go. Ninja And Shroud Are Making Millions Off Of The Mixer Shutdown - TheGamer Twitch remains in a partnership with Amazon Prime, which offers a free subscription to any viewer with a Prime account. You wouldnt sign anything less than three years, but I dont think Mixer would like to sign for more than three years, forsen said. Tyler "Ninja" Blevins announced his intention to switch from Amazon-owned Twitch to Microsoft-owned Mixer, who makes hundreds of thousands of dollars each month, expanding greatly in the next year with a new Xbox console. One, that Ninja has been fielding exclusivity offers for some time, whether that be Facebook, YouTube, Mixer, or Twitch itself. During this time period he played for several professional gaming teams like Team Liquid and Luminosity Gaming. Then there his Red Bull contract. Even someone as famous as Ninja might not have the draw to be a . Tyler Blevins, better known by his online persona Ninja, reportedly received 20-30 million dollars to move from Twitch to Microsoft's Mixer. No matter where you choose to stream, the world is better with your gaming content in it. We include affiliate links in articles. He was offered 90m to come finish out the time on FB platform and he said no. This figure comes from Justin Warden, who is the . The celebrity also has deals with Adidas and Red Bull and wrote a book. Despite those estimates, only Ninja and Mixer can confirm what the deal was and how much money is involved. A new report from CNN Business claims that game streamer Tyler. Ninja left Twitch because his brand was too big for gaming Ninja & Shroud Make $40 Million Combined From Mixer Buyout - ScreenRant We dont know where Warren got these numbers from. Microsoft paid over $50 Million to bring Ninja to stream exclusively on Mixer, according to The Verge's senior editor, Tom Warren. With that type of company, YouTube could be the landing spot for Ninja, but it will ultimately come down to dollars, cents and opportunities. I admit that I don't watch streamers, but I do watch a ton of other sports. pic.twitter.com/SMQEygjNiE. Other streamers that have retired their Twitch accounts recently include Shroud, Valkyrae, and FaZe Ew0k. Reports from esports journalist and consultant Rod 'Slasher' Breslau are suggesting that the two marquee streamers that helped put Mixer's name on the map, Tyler 'Ninja' Blevins and Michael 'Shroud' Grzesiek, have had their multi-million dollar contracts paid out by Mixer, meaning they are now free to stream wherever they want. In 2017 his skills at PUBG were so well-developed that he actually won the PUBG Gamescom Invitational Squads classification. If you have a news tip or an app to review, hit him up atsean.endicott@futurenet.com (opens in new tab). According to his sources, Twitch is not the only option for Ninja. Ninja recently released a new line of merchandise that he could easily promote to millions of viewers on any platform, but none would reach as far as Twitch. Ninjas decision to pass on Facebooks monumental offer speaks to his financial security and his preference to keep an open mind. Fortnite Star Ninja's Mixer Contract Reportedly Worth $20M to $30M They have received their full payments and as of midnight yesterday were free to engage in talks with other platforms. There really isn't a difference. Mixer shutting down: Ninja offered $60m to join Facebook - Metro Blevins signed an exclusive streaming deal, Destiny 2 Lightfall: Armor Charge mods, explained, Destiny 2 Lightfall: How to beat Tormentors, the new enemy type, Surprisingly, Destiny 2: Lightfall is kind of awful, OneNote on Windows finally lets you switch between vertical and horizontal tabs, Halo Infinite's awesome Forge Mode hits over 1 million creations. Ninja returns to Twitch for first time since Mixer shut down
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